Hello! Sorry for the absence of blogs the past few weeks, but we’ve been SWAMPED! As you know (cause you ordered tons of stuff) Valentine’s is one of our biggest holidays, and Chris and I were pulled in a million different directions to help everyone out.  And then it was time for MAGIC in Vegas, so of course Chris and I had to go shop (we’ll blog about that shortly), but now we’re back!! And we come bearing new items!

If you didn’t notice, we now offer a line of skin care for men. And we are thrilled about it. It’s called Billy Jealousy and if you haven’t heard of it you are in for a treat. When we started getting requests to carry a skin care line we searched all over to find just the right one. When we ran across Billy Jealousy we knew it was the one. They have been featured in numerous magazines like FHM and Razor and been written about on a ton of websites. Many of their products were nominees for FHM Grooming Awards 2005 and Hair Raiser won for Best Grooming Innovation.

We are carrying their shave products: Hot Towel pre shave, Hydroplane Shave Cream and Shaved Ice After shave. Face products we have include: Bar None Face Wash and Combat Lines Face Moisturizer. For your bod we have the Ocean Front Body Wash and for your Hair we sell the award winning Hair Raiser Follicle Restorer. And if you are looking for starter pack or a great gift pick up the Shave System or Billy’s Best Bets!

We are giving away samples of the Hydroplane Shave Cream with all orders this week. And keep checking back, we’ve had Chris using it for weeks now and he’ll post his first hand review of the Billy Jealousy products! And ladies…you’ll love these products too!!

As many of you know, different underwear works for different occasion, different moods, different people, and even different situations.  Let me tell you how this Boy Brief from Go Softwear makes me feel.

First off, I love Go Softwear.  Their products are all top notch, the fabrication is really incredible, the fit can’t be beat, and they are always comfortable.  So when I first tried this brief, I didn’t expect anything less than the best.

What I didn’t expect was just HOW comfortable these would be.  They fit snug, as intended, but not so snug as to be uncomfortable.  As for movement, they moved perfectly with my body and never pinched or pulled.

The contrasting stitching made what I can only describe as a dramatic, yet subtle, visual effect.  I know, weird.  It looked stunning on, but putting your finger on why took time, not only is the design just good, but the slight addition of color just ties everything together.

So if you want to look good and feel good, pick up a couple pair of the Go Softwear Boy Brief today; you won’t be disappointed!

Over the past few months we have been talking to our customers really trying to dig in and find out what you want.  In January we mentioned that over the next year, you would see a bunch of changes.  Have you noticed any?

The layout has changed, we have added new models, we have changed our entry page, we started this blog, we redesigned our product pages to make them easier to read and navigate, we moved to a new data center, and loads more.

And today I am pleased to announce a new line available at YourPrivates.com: Justus Boyz.

With great style, great fit, great comfort, great colors and a great price we think Justus Boyz hits a home run!  Great for everyday or for those special occasions, we think their entire line will be a great addition to your underwear drawer!

But our relationship with them goes beyond wanting to offer great clothes; we also share a common vision.  We want everyone to feel good about themselves, everyone to look and feel their best, no matter who you are.  And Justus Boyz feels the same way.  I love their mission statement, and want to share it with you.

Yup, that about sums up our view too.

Check out their boxers…
Or maybe their briefs…
Or what about their trunk?
And yes, we have the beanie!

The whole Justus Boyz line can be found here.

This week I have been thinking a lot about low rise briefs.  This week we have seen a huge amount of email come in asking about them.  Which ones are best?  Which ones are the most comfortable?

Low rise briefs are perfect to pair with low rise jeans, baggy shorts, for those times when you want to be able to tease a little more or just lounging around.  The lower waist feels different than regular briefs too; you’d be surprised what a difference having the waist band in a different place can do!

Our best selling low rise brief is also one of the first we stocked and that is the Low Rise Brief from Go Softwear.  Available in 9(!) color combination, even the pickiest color connoisseur should be happy!  Let me tell you, every single color just pops on this brief.

But what is it about this particular brief that is so popular?  Well probably lots of things.  If you haven’t tried anything from Go Softwear before and are looking for something lower, check this brief out.  It’s a great example of Go’s perfect fit and high quality production.  And the style is…well…sexy and classic.

I talk a lot about feeling sexy in your underwear because I think that’s important, and this brief will give you that sexy edge, but don’t take my word for it.  Give it a spin and see for yourself!

Go Softwear Low Rise Brief

Yesterday was absolutely gorgeous here.  It was perfect weather, pure blue skies, warm sun and a slight cool breeze.  So of course I was outside on my balcony sipping a margarita.  I noticed 2 neighbors working on stuff outside.  As I kept looking at them and comparing, I realized…I have to blog about this!

Now I know you guys have plenty of undershirts in white that you wear under your dress shirts.  I also know you like to wear those same undershirts outside with jeans or shorts.  And that’s great…and it usually looks hot.  That is unless you are standing next to my neighbor who’s wearing C-IN2’s Hummer Tank.

I’ll explain the scene to you.  I had neighbor #1 in a plain white tank, and he was looking good.  But neighbor #2 had on the Hummer Tank in winter/lime and he was looking H-O-T!!  It was amazing how my eye kept being drawn to him.  That simple tank but with the lime green straps.  He just looked amazing.   It made me realize that sometimes it’s the small things that grab our attention and him throwing on this tank sure accomplished that!